ATLANTA, GA – May 9, 2014 – Ebix, Inc. (NASDAQ: EBIX), a leading international supplier of On-Demand software and E-commerce services to the insurance, finance and healthcare industries, today announced its plans to enter the field of telemedicine and consumer health markets, with the launch of A.D.A.M. OnDemand™. The new venture can be accessed on www.ebix.com or on www.adamondemand.com.
Ebix has developed a step wise plan to convert the A.D.A.M. brand into a household healthcare brand for consumers, patients, medical students, nurses, doctors, hospitals, researchers, national medical institutions, governments, and the pharmaceutical industry through the phased launch of a few key initiatives:
Phase 1 – The A.D.A.M. OnDemand service will allow a user to access medical education courses, videos, content, and patient journeys on a wide variety of medical topics, at any time and watch them at leisure over the cloud. The service will be available to consumers and patients through Ebix’s partner network of online sites as well as through search engines, social networking sites and other valuable health destinations. With hundreds of hours of content available, the users will be able to instantly seek access to our entire A.D.A.M. OnDemand library of medical eLearning programs, without dedicating a single byte on their hard drive.
The service is also targeted for medical students, healthcare care professionals and the pharmaceutical industry providing them a highly credible source of health care information and multimedia visual learning assets to enhance their knowledge and skills. With built-in progress tracking, and automated bookmarking, users can easily manage their learning across multiple sessions. For those who finish the program successfully, a certificate of completion is provided to help healthcare and pharma organizations track the knowledge of their staff.
In addition to cloud-based delivery, A.D.A.M. OnDemand is also available for white-label integration in corporate learning management systems and patient portals.
Phases 2 and 3 – The Company announced that it is presently working on a detailed plan towards possibly creating the world’s largest online aggregation of general physicians and specialists, to offer medical advice and medical treatment to consumers across country boundaries. The Company intends to get there through a mix of acquisitions and the innovative launch of new services.
The service will allow consumers to reach out to doctors online and seek advice over a guaranteed short period of few hours. The paid for service will be accessible to users across the globe through search engines, social networking sites, employer portals, and a mix of B2C sites and healthcare destinations. The service will allow consumers to upload their medical images and test results and seek advice online from these Doctors. Working towards a fully integrated medical treatment exchange, the Company intends to allow consumers to have video sessions with the Doctors in the next phase of the launch of the service. Integrated with A.D.A.M. OnDemand content, and linked to local medical facilities, the service will allow patients and their families to understand a medical ailment better and seek advice on simple and complex medical issues from a large network of Specialists.
Ebix Chairman, President & CEO Robin Raina said, “We see this as the launch of one of our biggest initiatives over the last several years, as it can help us launch a consumer brand while monetizing our existing healthcare assets. We believe that these initiatives have immense revenue potential, and are going to be an important part of the Ebix growth story in future years.”
Robin added, “With the rising cost of healthcare, consumers are increasingly reaching out online seeking advice and treatment. Insurance companies see patient education and telemedicine as key initiatives in their pursuit to control costs of servicing the patients. Healthcare professionals are looking for non-intrusive means to keep themselves up to date on medical research and advancements. Doctors are looking for innovative ways to increase their earnings while building a dialog with their patients. These initiatives are an important step in that direction.”
About Ebix, Inc.
A.D.A.M. is a business unit of Ebix focused on providing innovative multimedia health content trusted by best-in-class websites, consumer health portals, healthcare, biomedical, medical device, pharmaceutical, and academic organizations. For more information on A.D.A.M. OnDemand, visit www.adamondemand.com.
A leading international supplier of On-Demand software and E-commerce services to the insurance industry, Ebix, Inc., (NASDAQ: EBIX) provides end-to-end solutions ranging from infrastructure exchanges, carrier systems, agency systems and risk compliance solutions to custom software development for all entities involved in the insurance industry.
With 35+ offices across Australia, Brazil, Canada, India, New Zealand, Singapore, the US and the UK, Ebix powers multiple exchanges across the world in the field of life, annuity, health and property & casualty insurance while conducting in excess of $100 billion in insurance premiums on its platforms. Through its various SaaS-based software platforms, Ebix employs hundreds of insurance and technology professionals to provide products, support and consultancy to thousands of customers on six continents. For more information, visit the Company’s website at www.ebix.com.
Kristin Blake Harper, Marketing
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